Air ProductsWhen the Semiconductor Equipment Manufacturing Center at Air Products, introduced their GASGUARD product line back in 2000, the thousands of options and product combinations made selling it a herculean task.

So Air Products implemented Cincom’s product configurator software, a system uniquely designed to handle complex product configuration.

Air Products also found that Cincom’s technology is not only a tool for sales force automation, it is also an effective tool for design engineering and manufacturing. Sales force automation, also referred to as “front-end” work processes, provides customer equipment scope and order-entry information, customer profiles, sales estimates and proposal documents. Design engineering and manufacturing tasks, referred to as “back-end” work processes, include creation and transfer of technical information such as design drawings, bills of materials and routing.

Read their entire story here.

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2 Responses to “Using Product Configuration for Sales Force Automation”

  1. [...] is often a hidden waste. For each day that a sales channel is unaware of (or uncertified on) new products, product enhancements, and customer applications, [...]

  2. [...] is often a hidden waste. For each day that a sales channel is unaware of (or uncertified on) new products, product enhancements, and customer applications, [...]

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